Corporate gifting is an integral part of building strong business relationships, and it is crucial to stay on top of the latest trends to make a lasting impression on your clients, employees, and partners. In this blog, we will discuss the ten trends that you should know in corporate gifting for 2023.
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- Sustainability
Sustainability has been a growing trend in the gifting industry in recent years, and it is set to continue in 2023. Many businesses are becoming more environmentally conscious and are seeking sustainable options for corporate gifting. Eco-friendly products, such as reusable cotton bags, reusable water bottles, bamboo utensils, and recycled paper products, are great options for sustainable corporate gifting. Giving eco gifts adds a lot more value to your brand as it shows you in the right light with your associates, partners and employees.
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- Personalization
Personalization has been a popular trend in the gifting industry for some time now, and it is still going strong in 2023. Personalized gifts, such as custom journals, phone cases, and water bottles, are a great way to show your appreciation and make your gift stand out. Giving gifts that are personalized show the care that has gone into picking up the gifts and adds to the feel good element for the recipient.
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- Virtual Gifting
The COVID-19 pandemic has forced many businesses to shift towards virtual gifting, and this trend is set to continue in 2023. Virtual gifting allows you to show appreciation and build relationships without physical contact. E-gift cards, online courses, and subscriptions to streaming services are popular options for virtual gifting.
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- Wellness
The pandemic has brought wellness to the forefront of many people’s minds, and gifting wellness products is a great way to show your concern for your recipient’s well-being. Wellness gifts such as essential oil diffusers, yoga mats, and meditation apps subscriptions are popular options. Giving a wellness gift encourages the recipient to a take a break and enjoy the gift.
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- Local Products
Supporting local businesses is more important than ever, and gifting local products is a great way to show your support for the local community. Hand crafted corporate gift hampers, coffees, chocolates and ready to drink beverages are excellent options for local corporate gifting.
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- Luxury Gifts
Luxury gifts have always been a statement of appreciation, and they are still a popular trend in 2023. High-end pens, luxury wearables, and premium wine and spirits are excellent options for luxury corporate gifting.
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- Technology
Technology has become an essential part of our lives, and gifting tech products is an excellent way to stay relevant. Wireless earbuds, smart watches, and portable chargers are popular options for tech corporate gifting.
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- Branding
Branding is an essential aspect of corporate gifting, and it is set to continue in 2023. Branded gifts not only create brand awareness, but they also show your appreciation for your recipient’s business. Branded pens, notebooks, and tote bags are popular options for branded corporate gifting.
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- Experiences
Experiences are a unique and memorable gift, and they are set to continue as a popular trend in 2023. Spa treatments, and wine tastings are excellent options for experience corporate gifting.
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- Charitable Gifts
Charitable gifts are a way to show your concern for the community and social causes. Donations to nonprofit organizations and gifting products that support a social cause are popular options for charitable corporate gifting.
In conclusion, corporate gifting trends are constantly evolving, and it is essential to stay up-to-date with the latest trends to make a lasting impression on your clients, employees, and partners. Sustainability, personalization, virtual gifting, wellness, local products, luxury gifts, technology, branding, experiences, and charitable gifts are the ten trends that you should know in corporate gifting for 2023. Remember, a thoughtful gift can go a long way in building strong business relationships.
